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DIGITAL MARKETING
Petron
We teamed up with Petron Gasul, the leading liquified gas (LPG) in the Philippines, to amplify their online presence. To do that, we came up with a 6-month social media campaign that aimed to sustain Petron’s image as a top of mind brand in the LPG category, tap the millennial market, and to reinforce its brand’s promise: Sakto, Sulit at Safe.
From the conceptualization to the design execution to the copywriting, our digital campaign with Petron focused on the brand’s key message that anything #RatedLPG remains to be the right choice for a genuine and quality gasul.
Lander
We teamed up with Lander, a multi-category personal and health care brand, for their digital campaign by utilizing social media. Our creatively designed digital posters focused on positioning Lander’s Liquid Antibacterial Hand Soap as a mother’s top choice in liquid soaps, and every family’s first line of protection in the new normal. Thus, the tagline “Mom’s Choice of Protection” was born.
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